"No matter how much content you publish, you’ll never be viewed as an authority if you keep your industry knowledge to yourself and only use your blog to promote your brand. Authority bloggers know that blogging is about so much more than trying to sell. Here are 4 ways you can use your blog to establish yourself as an industry authority."
http://levelonenetwork.ws/how-a-blog-can-turn-you-into-an-industry-authority/
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